19 June 2020
We were excited to connect with our global partners to discuss the 'New Normal'. Our alliance partner, i2C hosted a
The future of Fun is being redefined by new realms in experiential design, ride, attraction and VR technology, and an exponential increase in demand driven by gaming, social media and digitized lifestyles. Gen-Z are a new breed of being, connecting worldwide, chatting seamlessly across cultures, continuously absorbing the newest “fun-ovations” and break-through entertainment trends. Short attention spans paired with almost limitless exposure to global trends pushes and inspires designers to think in new dimensions, from real to virtual, micro to macro, and everything between.
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